Registration & Information

  • Registration Information

    Registration Fees:

    • Full Conference Pass – $1,295
    • Workshops – $395

    Your registration fee includes access to all:

    • Keynotes and general sessions for both the Content Strategy Track & the Demand Gen Summit.
    • Birds of a Feather Discussions (Tuesday).
    • Cocktail Receptions (Monday and Tuesday evenings).
    • Show & Tell Sessions, Behind The Scene Sessions, and Meet The Speaker meetings (TBA).
    • Valuable Networking Opportunities.

    *Visa, MasterCard, Discover, and American Express are all accepted.

    Dates & Times

    Monday (February 15, 2016)

    • 11:00 AM to 2:00 PM – Workshops
    • 2:30 to 6:00 PM – Case Studies
    • 7:00 to 10:00 PM – Opening Night Reception

    Tuesday (February 16, 2016)

    • 8:00 AM to 5:00 PM – Day 1 Conference

    Wednesday (February 17, 2016)

    • 8:00 AM to 5:00 PM – Day 2 Conference

    Location & Accommodations

    The Fairmont Scottsdale Princess (Website)

    The AAA Five-Diamond Fairmont Scottsdale Princess provides the perfect setting to enjoy al fresco living in the blooming Sonoran Desert. As in the Native American tradition, you’ll live in harmony with nature…vast open spaces, lushly landscaped grounds, regal Saguaro cacti and a burning orange sun sinking behind the majestic mountains will inspire and energize you. From the rich purple hues of the desert sunset to the green agave plants and coral pinks and butter yellow of blooming cactus flowers, the natural palate at play is of the most unique and stunning in the world.


    7575 E Princess Dr,
    Scottsdale, AZ 85255

    *Click Here To Book Your Room*

    Group Discounts

    Group discounts are available for groups of 3 or more. Please email us at with the amount of people you would like to register and we will send you a group discount code for $200 off per ticket. Group codes expire after 1 week – so please register the group quickly once you receive the code.

    Cancellation Policy

    50% credit through November 15, 2015. No refund after December 1, 2015. At any time a registrant can transfer ticket to a qualified B2B marketer.

    Price Adjustment Policy

    If a registrant receives a promotional (discounted) price to the conference within 14 days of purchasing tickets, the registrant can submit a price adjustment request to us via email to receive a partial refund/credit for the difference. Please email us at:

    Event Attire

    Business casual attire is appropriate for all functions related to #C2C16. A jacket or sweater is recommended for air-conditioned rooms within the venue.

    Event Contacts

    Sponsorship Info:

    Sal LoSauro
    (201) 257-8528 x204

    Event Info / Questions:

    Kristi Kawanna
    (201) 257-8528 x219

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    Venue Photos: